Full Job Description
Position: Digital Content Strategist
Company: Amazon
Location: Thompson, Massachusetts
About Amazon
Amazon is a global leader in e-commerce and cloud computing, known for its customer-centric approach and innovative solutions. With millions of customers worldwide, we are committed to enhancing their shopping experience through unparalleled access to products, services, and technology.
Job Overview
We are looking for a driven and creative Digital Content Strategist to join our dynamic team in Thompson, Massachusetts. In this pivotal role, you will be responsible for developing and implementing a comprehensive content strategy that aligns with our business objectives while enhancing our brand voice and engaging our audience across various digital platforms.
Key Responsibilities
- Conduct thorough market research and audience analysis to identify trends and insights that inform our content strategy.
- Develop and manage high-quality, engaging, and SEO-optimized content for various digital platforms, including websites, social media, blogs, and email campaigns.
- Collaborate with cross-functional teams, including marketing, design, and product development, to create cohesive content that reflects our brand identity.
- Optimize existing content to improve visibility and engagement, employing best practices in SEO and user experience.
- Create content calendars to ensure timely delivery of materials and campaigns aligned with marketing initiatives.
- Analyze performance metrics and user feedback to refine content strategies, ensuring ongoing alignment with business goals and audience needs.
- Stay updated on industry trends, emerging technologies, and competitors to optimize content deliverables proactively.
- Manage content projects from concept through execution, ensuring quality control and adherence to brand guidelines.
- Train and mentor junior content team members, fostering a culture of creativity, collaboration, and continuous improvement.
Qualifications
- Bachelor’s degree in Marketing, Communications, English, or related field; Master’s degree is a plus.
- Minimum of 3-5 years of experience in digital content strategy, content marketing, or a related field.
- Strong understanding of SEO, web analytics, and content management systems (CMS).
- Proven ability to create compelling content that drives engagement and conversion.
- Excellent project management skills with the ability to juggle multiple priorities in a fast-paced environment.
- Exceptional written and verbal communication skills, with a keen eye for detail.
- Experience with social media platforms and understanding of their role in content distribution.
- Proficiency in graphic design or familiarity with design tools (e.g., Adobe Creative Suite) is an advantage.
- Passion for the digital landscape and eagerness to innovate within the content space.
Why Join Amazon?
At Amazon, we believe in providing our employees with unique opportunities to grow and thrive in their careers. As a Digital Content Strategist, you’ll be an integral part of a team dedicated to innovation and excellence.
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and retirement benefits.
- Generous paid time off and holidays to ensure a healthy work-life balance.
- Access to personal and professional development resources and training opportunities.
- Flexible working hours and the possibility of remote work arrangements.
- A vibrant and inclusive workplace culture that values diverse perspectives.
How to Apply
If you are ready to take on an exciting challenge in a fast-paced, innovative environment, we want to hear from you! Please submit your resume and a cover letter detailing your relevant experience and your passion for digital content strategy.
Join us at Amazon in Thompson, Massachusetts, and help shape the future of content strategy in a tech-driven world!
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.